Keywords are Vital to your Internet Marketing

I'm sure you already know, but I'll say it again, "keywords are vital to your internet marketing" venture.
It doesn't matter if you are trying to market a product/service of your own, or if you are promoting the products/ services of others, I'll repeat it again...'keywords are vital to your internet marketing'. If you don't have the right keywords, how will anyone find you?
The biggest problem I have encountered, in trying to market my own products, is having keywords that are too broad.
In other words, what I didn't do was my, research!
I sell original paintings and prints on several sites and have for almost five years now. Luckily, for me, people have managed to 'stumble across them' and I've been selling the entire time.
Who knows what would have happened, if I had known 'anything at all' about internet marketing when I first started. (Unfortunately, now that I've finally 'figured it out', we find ourselves in the middle of a recession.)
Anyway, before you market ANYTHING do a little research first.

We'll use my own case in point, I have marketed my paintings and sites using the following keywords....I have listed my 'competition' beside each keyword.

1. Original art --- 34,600,000
2. Original paintings --- 2,990,000
3. Original paintings for sale --- 501,000

You see...I was getting 'closer' to having a shot at 'exposure' each time I 'refined' my keywords. But, a half a million others are using the keywords 'original paintings for sale'....and I really thought I could be found....REALLY!

But, I didn't know whit about marketing...and so this is how I've marketed my art for almost five years.

Now...these are my keywords.

"original dark art paintings and prints" and I am listed First on Google.
In "original dark art paintings and prints for sale" I am listed Fifth. But still on the first page.

I eliminated the broad keywords I was using and narrowed it down to the 'type of art I am doing on this site' AFTER doing the research.

Micro Niche Marketing

It's difficult to know where to begin when first going

into any kind of work at home programs. What is real and what isn't.

The world of niche marketing is full of opportunity!
Choosing a carefully pinpointed niche market should be one of the first steps

that an internet business owner has to take.

A very common way of describing a niche market is,

a targeted group of individuals with very specific and similar needs or interests.

These people engage in similar activities and hence,

they would most probably demand the same goods or services to cater to their needs.

As I have shown in the picture at the beginning of this post,

there is a large circle...consider that the large department stores, magazine,

or whatever your area of interest lie...

it 'caters' to most of our needs...but usually not all...

that is where 'niche' marketing comes in.

You find that area that isn't being covered

and you cover it.

And, the little circles inside the larger circles...are gaps

in the market that can be covered yet again by smaller niche markets.

For instance...let's say you are really into herbs for healing.

You have the large chain stores that cater to the larger markets...

but you want to market 'the every herb cookbook'...

there's a niche....

now, within the cookbook niche...

you see that you might find a market for

consumers to 'grow their own herbs' for cooking...

so you come up with a

'herb gardening kit'.

Well...you get the picture...it's just an example and

I hope it served the purpose of explaining the niches that are

out there...and how they can be filled.

I have run across a tool that I want to share with you.

It is the

"Micro Niche Finder."

Micro Niche Finder is an indespensible tool to online marketing.

The program is simple and easy and comes with good training videos.

Micro Niche Finder is a great keyword research and keyword analysis tool, to find those all important keywords needed to perform optimization on your web pages.

While many marketing gurus recommend that you choose a topic

in which you have experience or interest in it is not really a requirement,

especially with the Micro Niche Finder.

Micro Niche Finder is a software which helps you to uncover profitable niches

you would never even think of.

There is a pretty good set of videos that explains

this tool quite well. Five videos total and I'll share the first

video here, with the others to follow.